Intervention Development, Dissemination and Implementation

The Intervention Development, Dissemination, and Implementation Shared Resource at Winship Cancer Institute provides investigators with access to expertise in behavioral science research methods.

The Intervention Development, Dissemination and Implementation Shared Resource's mission is to provide Winship members with access to expertise in behavioral science research methods, and to support them in developing, testing, or disseminating behavioral, educational, and systems interventions to prevent cancer, detect cancer early, and/or improve survivorship among Georgia residents.

Services and Expertise

We have a track record of helping researchers refine research questions, identify and develop instruments to answer those questions, and collect and analyze behavioral research data using quantitative, qualitative and mixed methods approaches. Our services include:

Formative research with diverse populations

  • Gather data for the development and implementation of intervention programs through interviews or focus groups
  • Conduct community assessment to examine barriers and facilitators to intervention/change strategies

Grant proposal or study protocol development

  • Help develop conceptual model, specific aims, study design, and data collection and analysis plans

Intervention research

  • Examine change strategies and their effectiveness with various populations
  • Adapt intervention to new populations or settings

Dissemination and implementation research

  • Implementation science (barriers and facilitators to implementation, studying implementation strategies) and evaluation
  • Design and assess the effectiveness of strategies to implement an intervention
  • Evaluate the scale-up of an effective intervention to diverse settings
  • Integrate social network methods in the study of implementation or delivery of intervention

Study recruitment

  • Recruitment for studies, including randomized control trials, qualitative interviews/focus groups, and survey research

Qualitative and quantitative instrument development, data collection and data analysis

Mixed methods research

  • Approach where researchers collect both qualitative and quantitative data. and analyze and interpret the data in an integrated manner where the different data sources complement each other

Health communication

Community-engaged research

  • "Match-make" between community partners and Winship researchers

For assistance with your behavioral and community-based research, please fill out our service request form.

Contact Information

Cam Escoffery PhD, MPH, CHES, Director
Office (404) 727-4701, Email

Publication Acknowledgement Policy

The National Cancer Institute requires that publications acknowledge the Winship Cancer Institute Cancer Center Support Grant (CCSG), and it is tracking compliance. If a Winship Cancer Institute CCSG-supported Shared Resource provided data, designed the study, performed analyses, provided results used in your publication, and/or provided any systems or services that were used for the work that resulted in your publication, please include the following statement in the acknowledgment section of your publication(s):

Research reported in this publication was supported in part by the Intervention Development, Dissemination and Implementation Shared Resource of Winship Cancer Institute of Emory University and NIH/NCI under award number P30CA138292. The content is solely the responsibility of the authors and does not necessarily represent the official views of the National Institutes of Health.

Photo of  Cam Escoffery, PhD, MPH, CHES
Cam Escoffery, PhD, MPH, CHES

Cam Escoffery, PhD, MPH, CHES

Director, Intervention Development, Dissemination, and Implementation Shared Resource
Winship Cancer Institute of Emory University

Dr. Escoffrey's research includes studying cancer screening and other preventative behaviors, such as the HPV vaccine, all the way through cancer survivorship.

Photo of  Alexandra B. Morshed, PhD, MS
Alexandra B. Morshed, PhD, MS

Alexandra B. Morshed, PhD, MS

Research Assistant Professor, Department of Behavioral Sciences and Health Education
Rollins School of Public Health, Emory University

Dr. Morshed's research largely utilizes a dissemination and implementation lens based on the recognition that research-to-practice gaps exist and contribute to disease prevalence and disparities.

Photo of  Colleen McBride, PhD
Colleen McBride, PhD

Colleen McBride, PhD

Grace Crum Rollins Chair of Behavioral Sciences and Health Education
Rollins School of Public Health, Emory University

Dr. McBride's research interests center on designing and evaluating interventions to promote risk-reducing behaviors including avoidance of tobacco, healthy weight and regular physical activity.

Photo of  Shaheen Rana, MA
Shaheen Rana, MA

Shaheen Rana, MA

Associate Director of Research Projects, Intervention Development, Dissemination and Implementation Developing Shared Resource
Winship Cancer Institute of Emory University

Shaheen has extensive experience in mixed-methods.

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